A frustration became a product.
We were managing Instagram accounts for clients and spending hours every day answering the same questions over and over. Price? Sizes? Shipping? Repetitive, predictable, and eating our time alive.
We looked at what existed. Too expensive. Too generic. Too much setup for too little payoff. So in July 2025 we started building something for ourselves.
Six months, two people, a lot of coffee.
No investors, no product managers, no roadmap committees. Just us shipping fast, breaking things, and rebuilding them smarter. Every feature came from something we or our clients actually needed.
Still small. Staying focused.
We're not trying to be everything to everyone. Solaris does one thing — automates Instagram DMs intelligently — and we want to do that better than anyone. The team is still just two people. That's a feature, not a bug.